• justin7567

Facebook: What’s the difference between a Post and a Story?

It’s something that is obvious to the social media savvy but less obvious to others that are still trying to figure things out. Facebook (along with Instagram) took a page out of Snapchat’s playbook and implemented a story feature. What does it mean and when should you use it?

Facebook Post

This is Facebook's “classic” option of creating content and posting it on your page’s timeline.

Facebook Story

This is content that shows up in the stories section of Facebook’s platform, never appears on your timeline and disappears after 24 hours.

When to use a Facebook Post

It sounds weird to describe, but this is Facebook’s basic functionality. You post to your timeline and people that follow your page have the chance to see your post show up in their timeline (depending on Facebook’s algorithm).